Don’t expect any pattern, rhyme, or reason to blog stats

Today I wanted to discuss blog stats and how I’ve made peace with them making no sense.

If you blog, and your experience blogging is anything like mine, you will feel like there is no rhyme or reason to your blog stats: the numbers of hits in particular.

Posts I don’t expect to do well will get a bit more traction than usual. Posts I’m really hoping might take off a little bit not only DON’T take off, but they’ll garner less traffic than average.

If you blog, and you feel the same way about things, you’re not alone. If that helps you feel better 🙂

I like order and structure, so the randomness of it all bothered me at first.

I’ve learned to stop questioning it by now, to stop worrying about it, to find something topical or interesting to me to blog about, and to simply write about that.

It works for me. I don’t get many hits, for sure. Some days I forget to share my link on Facebook . . . I’ve grown less intentional about that when I realized nothing I am doing is increasing traffic in any measurable way at all.

Still, I’ve now blogged for over 150 days straight. I’m in a rut where blogging feels like a chore, but I’m still doing it. I’m finding things on topic for me, things that I care about even if I don’t necessarily feel like blogging about them, and I’m blogging.

I’m maintaining the blog. And I’m proud of that. 150 feels like an accomplishment!

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